How to set up an eCommerce store

16 Aug , 2017 Articles

How to set up an eCommerce store

Setting up an eCommerce store is not an easy job. It takes lots of decisions, time and effort. To help you, I put together this article to teach you how to set up an eCommerce store.

So let’s get started.

  1. Choose a product to sell. Before you set up an eCommerce store, you should first know what to sell. Knowing what to sell is the most difficult and challenging aspect of starting an online business. Before you choose a product, you should know your target audience. When you know your target audience, you should research well and know what your target audience likes and what they don’t.
  2. Choose a name for your business. Before you set up your online store, you should choose a name for your store. Choosing a name for your business is also a difficult aspect of starting an online business. Your store’s name determines a lot in the success of your business. So before you choose a name for your eCommerce store, you should think deeply.
  3. Create your logo. Once you have found the right name for your store, it is time to create your logo. Make sure your logo is catchy because it is one of the first things a customer sees when he/she visits your store.
  4. Create your bio/about us page. You should create a good bio. Most customers would want to know the owner of the store before they buy anything from you. If your bio is not good enough, you might not get enough customers. So make sure your “about us” page is catchy and good. A good “about us” page is very crucial to the success of your online business. So make sure you think well before you write an About Us page.
  5. Consider Search Engine Optimization. Congratulations! You’re almost ready to start building your store. But before you start building your online store, you should consider search engine optimization. Search engine optimization would allow you to optimize your site for search engines.
  6. Build your store. Since you have considered SEO, you can now build your store. Before you start building your store, there are some things you must know. You must be able to write good product descriptions, shoot beautiful product photos and you must have some tools that would help you optimize the product photos.